Weighing in on Smart Grid Stimulus

CNT Energy's Director of Policy and Evaluation, Anthony Star, wrote up a great piece for GE's smart grid blog on how the new funds have made "getting dynamic pricing right... more important now than ever."

There are several reasons that I am nervous about this large increase in the availability of dynamic pricing. One of our key findings has been that it is essential to think about dynamic pricing from the consumer’s point of view.

The article goes on to describe how our organization feels an effective dynamic pricing program should be run. It took us a long time and a lot of effort to figure out the best methods. The smart grid funds mark a time when a lot of different utilities across the country will be introducing dynamic pricing to their customers. If it is done right, then a lot of people (just like our Power Smart Pricing customers) will benefit from finding a new way to think about their electricity use. If not, preconceptions and apprehension about something new and different can bring the opposite effect.

Read Anthony's GE post "Why Getting Dynamic Pricing Right is More Important Than Ever."